Primary Financial is a credit union service organization (CUSO) owned jointly by 26 corporate credit unions nationwide and U.S. Central Credit Union. Primary Financial manages SimpliCD (pronounced “simplicity”), a turnkey certificate of deposit program established in 1996. SimpliCD allows credit union investors to easily invest substantial funds in federally insured CDs without the hassle, time and expense of investigating potential issuers and purchasing the CDs themselves. SimpliCD also gives financial institutions a convenient and effective means of generating liquidity by issuing federally insured CDs without having to spend the time and money to market their deposits nationally, analyze the market, or manage multiple CDs and deposit relationships.
Main Office
3260 Middle Road
Columbus, IN 47203
800/639-0339 		Operations Office
229 Huber Village Boulevard, Suite 120
Westerville, OH 43081